Managing Global Hospitality Essay Example for Free

Managing Global Hospitality Essay The importance of developing services for a company that deals with hospitality industry is obvious. This is because competition in the hospitality industry is so intense that only providers that can attract customers at appropriate ways can win the market. The situation drives corporations to place lots of advertising to influence customers. Television, urban areas, shopping centers, and corners of the streets, for example, share similar characteristics that they are full of advertising and promotion at various forms such as billboards, running text, large screens and many others. In marketing study, promotion becomes one factor of marketing strategy that influences salability of a product in addition to product, place, and pricing. The mixture of the four components, which often refer to marketing mix, creates opportunity for marketers to design, create, promote, and sell products creatively. In order to describe how the services marketing strategies are applied in a real case, we use the profile of Tourism Hotels and Leisure Ltd, an Australian-based service company, and further analyze this company by using the M-S model. Concerning the issue, this paper has two objectives as following: ? Evaluating the structure, environment and issues that face international hospitality organizations (Tourism Hotels and Leisure Ltd) ? Using the non-participant observation method, this paper is to analyze product offering of service products by using Multi-Segment (M-S) model on Tourism Hotels and Leisure Ltd Tourism, Hotels and Leisure Limited is a global accommodation management company based in Sydney and listed on the Australian Stock Exchange since 1985. There are several key business asset of the company, which are: proprietary hotel operating systems, intellectual properties, trade marks and management franchise agreements (‘Golden Tulip Brands’, 2005). Currently, as the company keeps committing to two keys of corporate performances: risk diversification and growth strategy, the company faces several challenges from worldwide tourism and hotel chains companies. Risk Diversification of Tourism Hotels and Leisure Ltd Currently, the company owned five hotel brands in Asia pacific, which are: Grand Pacific Suites resorts, Pacific International Suites, Apartments Resorts; Golden tulip Hotels, Inns Resorts, Plaza Hotels and Pensione Hotels. The company, together with its affiliates, has more that 435 hotels, in 370 locations across 43 countries in five continents. In Asia Pacific alone the company owned 53 hotels providing up to 4,200 rooms. In Australia, the company recently purchased the Plaza hotels consist of a group of 30 hotels in mid market category (‘THL’, 2005). In hospitality industry, the major risk is to lose customers and cause low occupancy rate, therefore, in performing risk diversification, Tourism Hotels and Leisure Ltd has conducted a series of business expansion and diversification. For example, the company has just added five new hotels coming in Australasia with the addition of Golden Tulip Airport Hotel, Melbourne (Tourism, Hotels Leisure Limited (THL), 2005). In addition, the company also develops new retention program by introducing Connections, which composes of frequent flyer and other loyalty programs. The programs are valid at 15 international airlines to all Pacific International properties (Tourism, Hotels Leisure Limited (THL), 2005). In order to achieve the objective to perform risk diversification; at least there are two actions that Tourism, Hotels Leisure Limited (THL) can perform as following: ? THL should develop and maintain quality services. For instance, THL conducts a series of workshops that train the company’s managements and employees concerning THL programs and service objectives. This objective to carry out these workshops is to monitor and then maintain the quality of service in all THL facility in order to fulfill customers’ needs ? Use quality assurance tools like Balanced Score Card in order to enable THL in monitoring the company’s financial and operational performance and check whether they still comply with improved customer’s satisfaction. Growth Strategy of Tourism Hotels and Leisure Ltd The competition in hospitality industry is fierce. The situation encourages corporations in the industry to expand into international market. According to a study, the development in hospitality industry is caused by two factors: MA activities and Market Segmentation. The later, market segmentation, is popular in the industry since it enables a hotel group to expand and strengthen their presence without competing between their own brands in a certain markets. Marriott, Sheraton, Accor, Holiday Inn are examples of hotel groups that maintain vast brands. According to Philip Kotler (2000) in his book Marketing Management, marketing in 21st century shows attractive ways since corporations are encouraged to develop new marketing approaches in order to sustain their growth. Instead of spending millions of dollars on costly market research, corporations simply conduct and improve basic marketing approaches such as establishment of manufacturing facilities near customers’ location, providing comprehensive solutions base on customers’ needs. Concerning the approach, Kotler (2000) says that marketers also develop loyalty programs including building customers’ club, create attractive public relation programs, continuously using customers’ feedback to improve products or services. Concerning services, Wilson (1972), suggests that marketers face huge challenge when marketing a service or intangible product. This is because the more intangible a service is, the greater the difference in the marketing characteristics of the service is. Based on the definition, marketers must pay attention to developing marketing strategies that target customers’ hearts. One recent concept regarding the development of marketing strategy is the service-good analysis . The concept aims at speed up the process of product/service definition in order to quickly produce the proper marketing strategy (Langford, 1997). According to Kurtz and Clow (1997), there are sever al unique characteristics of services, which demand different marketing concerns including intangibility, inseparability, and variability. The intangible nature of the service requires companies to make the service mo/nm, re tangible by stressing tangible cues within promotional efforts. Company image, recommendations and word of mouth are becoming important within marketing services strategy. Moreover, service industry also contains inseparable character, where demand is more sensitive to supply. Under such circumstances, firms must be more carefully match services with existing demands to ensure satisfaction. Concerning the service industry, there is hospitality industry that covers many services including the provision of food and beverages, lodging, transportation and travel, and hotel and resorts. Figure 1 shows Multi-Segment model, which is known as M-S Model. There are in general four quadrants in the model, each consists of four elements: entities (E), Marketer action (M), Buyer Action (B), and Interaction (I). Figure 1: Multi-Segment Model (M-S Model) Source: McColl-Kennedy, J. 2003, Service Marketing: a Managerial Approach, John Wiley and Sons, Australia ? Product Segment The operation of a service company differs from products resulted from a series of production activities. There are several benefits or the tangible product industry that cannot be obtained in the service industry. For example, the benefits of industrialization cannot be generalized to the service industry. Services cannot be produced in advance and stored for future use. However, the concept of marketing services provides a different perspective of that consist of three operational positions, which are cost efficiency, customization and service quality. The process of producing the services also differs from creating a product. Each service is differentiated by complexity of the process and the variability of each step of the process. There are several strategies related to the operations of a service company, some of them are position mapping and blueprinting A service company can benefit from creating position mapping and blueprinting. Both analysis tools will help the company to define its competitors, the intensity of the competition and the direction it heads for (Kurtz and Clow, 1997). To better describe the product segment of Tourism Hotels and Leisure Ltd, below is tabular form of buyer’s perspective on products quadrants.

Differences of Skills in Work and Skills in Social Settings

Differences of Skills in Work and Skills in Social Settings WHAT IS THE DIFFERENCE BETWEEN SKILL IN THE PERSON, SKILL IN THE JOB AND SKILL IN THE SOCIAL SETTING AND WHY IS THIS IMPORTANT. A quarter century ago skill was generally referred to as manual dexterity (tool usage or control) and to some understanding of underpinning bodies of theory and knowledge associated with the exercise of particular trades or occupations. Hence, there has been growing priority of softer social skills and personal attributes such as manner, deportment, appearance, dress sense, accent, ability to get on with people and self confidence (Payne, 1999; Grugulis et al, 2004). As one employee reports one recruit attitude (Calligham and Thompson, 2002:240). These attributes and attitudes are being referred to as skills (Payne, 1999 cited in Stephen Bach, 2007). One of the most difficult to describe and hard to define concept is skill (Warhurst, Grugulis and Keep, 2004), in a survey carried out by (Francis and Penn, 1994), they concluded that different occupational groups will categorize skill in different ways, which suggests that a persons conception of skill is largely based on his or her own experiences of employment. Therefore, this essay aims at defining the approaches of skills and also what these approaches are and why it is fundamental in analyzing skill. WHAT IS SKILL? Skill is defined as the expertise, ability or competence to undertake specific activities often acquired through formal instruction or work experience (Brown et al, 2001). The dictionary definition of skill reveals the complexity of the concept. At the core of all definitions is the idea of competence or proficiency-the ability to do something well. The word encompasses both mental and physical proficiency meaning skill implies understanding or knowledge, it also implies physical dexterity. In distinguishing between skill as mundane accomplishment and skill as virtuosity will help give theoretical insights into the mechanisms that underlie skilled activities, failure to distinguish between the two senses of the word can lead to conceptual confusion (Attewell, 1990). Attewells research indicates four distinct sociological notions of skill which yields different images of skill. Positivist Ethno-methodological Weberian Marxist Positivism This refers to those who treat skill as an attribute amenable to qualitative measurement and believe that this attribute has an objective character independent of the observer. With this assumption, at the outset positivists are faced with two issues: First, should skill be treated as a measureable attribute of persons or jobs/tasks (Spenner, 1983)? Second, should apparently diverse or qualitatively different skills be rendered commensurate and hence measurable? Is there a yardstick that underlies varied skills? (Attewell, 1990). Ethno-methodological This is completely at odds with the positivists assumptions about complexity, routine, and conscious analysis, it offers a view of human activity and hence, skills.ÂÂ   The core of this perspective is the idea that all human activity, even the most mundane, is quite complex. Things such as walking, crossing the road and carrying on a conversation that everyone does, are amazing accomplishments requiring a complex coordination of perception, movement, and decision, a myriad of choices, and a multitude of skills (Garfinkel, 1969). The Weberian School This school tries to understand the conditions under which occupations are socially demarked as skilled and the processes by which some jobs come to command higher standing than others. This school points that tasks complexity becomes important as it creates uncertainty as to whether and how the task can be accomplished. This then becomes the core around which practitioners build claims to skill, even when their knowledge and techniques are modest (Attewell, 1990). The Marxist School This school enters skill from three areas which are: in the labor theory of value, in debates concerning the labor aristocracy, and in the theory of alienation and technological change. However it would be misleading to suggest that classical Marxist has a well articulated theory of skill as such. Marx and Engels writings provide theoretical hints and some neo-Marxists have built upon these. Hence, many contemporary Marxists treat skill as a common sense category which does not require explication, while other neo-Marxists treatments of skill frequently shade into either positivist or social constructionist thinking (Attewell, 1990). APRROACHES TO THE ANALYSIS OF SKILL There are three approaches to the analysis of skill as shown in (Table 1). Skill in the person Skill in the job Skill in the setting Focus Principal Area of Concern Typical Method of Analysis Typically Adopted by: Person Individual attributes acquired through: Education Qualification Training Experience Questionnaire surveys Aptitude test / Experiments Economists Psychologists Job Task requirements Complexity Discretion Job analysis Job evaluation Occupational Psychologists Management theorists Industrial / Employment Relations theorists Setting Social relations Case studies of industries and occupations Ethnographic studies of workplaces Social historians Sociologist Table 1: Skill approaches (Source: Noon M. Blyton P., 2002) Skill in the person In this aspect, the skill centers on the quality possessed by the individual through knowledge, dexterity, judgment, linguistic ability which is accumulated as a result of education, training and experience (Noon and Bylton, 2002). Skill that focuses on the person often attempts to identify individual attributes and qualities and seek to measure these by the use of aptitude test under experimental conditions. Psychologists agree with this approach and view it as an independent variable (Vallas, 1990). Hence, questionnaires might be distributed to assess the individuals education, training and experience which could serve as a proxy for skill- a method mostly used by economists (Cockburn, 1983). Some commentators have argued that there is a need to broaden the definition of skill in the person by labeling certain personal characteristics as skills. Warhurst, Grugulis and Keep (2004) points that attitudes, character traits and predispositions are being described by employers as skills required and they lacking in the labor market. Lafer (2004) argues that a skill is a quality learned or developed by individuals that will secure them a living, however, many of the new skills such as punctuality, appearance, manner e.t.c. are not skills because alone, they cannot secure an individual a living wage although they might be prerequisite for getting a job in the first place and are also required in order to remain in employment. Lafer points that the consequence of broadening the definition of skill means the concept of skill in the person becomes increasingly meaningless. Skill in the person is very essential in the labor market, as Becker (1964) argues that in a market economy, an individuals human capital will determine his or her value as an employee. An individual can choose to increase their human capital through taking advantage of educational opportunities and training or they can as well choose to ignore these opportunities and as such lower their relative value in the labor market. This approach is typified of human capital theorist, they point that the responsibility for success in work lies with the individual and they raise the notion of meritocratic society, where individual effort is rewarded (Noon and Blyton, 2002). Skill in the job In this case, the focus is on assessing the skill required by the job rather than the skill possessed by the individual doing the job. Sociologist agrees with this approach and view skill as a dependent variable (Vallas, 1990). Attention is placed on the complexity of the tasks required to perform a job and the extent of discretion in the job which is of keen interest to individual/employment relation theorist. According to Noon and Blyton, (2002), the more complex the task required by the job, the more skilled the job is. There is however, need to measure the extent of complexity so as to arrive at a skill level. Hence, different jobs could be reflected in systems of status and remuneration which takes the form of job evaluation schemes. Discretion is of great importance in a job. Discretion involves choosing between alternatives required by an activity. The greater the number of decisions required by an activity, the greater the skill level. The more the employee is able to exercise his/her judgment, then the more skilled a task may be said to be. Therefore, examining the amount of rules employees are obliged to follow will serve as an assessment of the skill level: the more rules, the less scope for discretion and the lower their skill will be judged to be. Discretion is the key element of job skill. It grants workers the space to develop their expertise and to exercise judgment and features heavily in academic attempts to theorize skill (Grugulis, 2007). Feature of Skilled Work Identified as Important Most Likely to be Identified as Important by: Apprenticeship Older, male, manual workers (particularly those processing apprenticeship qualifications) Training Younger, female, public-sector service employees (particularly those processing higher level qualifications) Qualifications Women (particularly in retail distribution). Younger respondents people with lower level qualification High Abilities Men People with higher level qualification Experience No specific group Table 2: Based on Francis and Pen (1994). The survey comprised of nine hundred and eighty seven adults aged between 20 and 60, and was undertaken in Rochdale, U.K. in 1986. (Source: Noon M. And Blyton P., 2002) Education, apprenticeship, training and qualification all focus on developing and maintaining individual skill. Cockburn (1983) and Littler (1982) have argued that skill is also an aspect of jobs and work can be designed to make use of demand, develop and deploy skills just as it can also minimize the need for skill (Grugulis, 2007). When individual possess skill in the job it may enhance organizational benefits. It ensures consistency of product; work is been completed quickly and satisfactory. Workers with appropriate skill will know about the product they are producing and make decisions on how they might best work or judge the quality of their labor. It is important to note that as individuals gain knowledge of the organization they work in their level of skill increases by seeing the way their system operates, experience problems been solved successfully and learn which of their colleagues to approach with certain requests. Felstead et als (2000) analysis of survey data reveals that even when respondents have held the same job for five years there is still an increasing demand for skills suggesting that workers gain in skills and experience over time. In addition, skill in the individual and skill in the job are closely linked. Hence, skill is important to an employer because an employer cannot employ an individual that does not have the skill required in the job. Skill in the setting The definition of skill in the social setting is Cockburns 1983 third element. Individual status or group may protect skill, in same way as skill itself confers status. This means to an extent, skill, status and control are necessarily linked; expertise may require control over work and this brings with it higher status. Those aspects of social life that do not relate with skill but confer to status, impacts on the way skill is been perceived (Grugulis, 2007). Skills are socially and politically negotiated and it reflects the power and influence of diverse interest groups. As Sadler (1970:23) has observed, skill is to a considerable extent determined by social factors present in the work situation and in the occupational culture at large [and therefore includes] the evaluations placed on particular kinds of activity and on particular classes of individual and the actions of organized pressure groups directed at safeguarding the earnings and job security of particular trades and professions (Noon and Blyton, 2002). This then means skill in the social setting is important as it create room for protectionism; certain groups want to protect their skills in order to form a particular status. Social setting can be viewed from the notion of social closure which is one fundamental concept of sociology as defined by Weber (1947) and elaborated by Parkin (1979) and Kreckel (1980). Social Closure or Skilled Status The total process of occupational social closure is composed of three interacting sub-processes (see Fig.1). An ideological process: in this case individuals recognise a shared set of values, beliefs and reinforce these symbolically. A political process, whereby group members act collectively, combines their resources in pursuit of common goals. A material process, whereby members of the group seek to appropriate the tools and technology to the work process and control or influence the work organisation. CONCLUSION As a result of the different theoretical perspective of skill, there has been little consensus about the way skill should be assessed and, indeed different perspective tend to base their argument upon different concepts of skill (Attwell, 1990; Spenner, 1990; Vallas, 1990; Gallie, 1991). This has made the issue very controversial. However, the different meaning of skill centers on the three approaches above- skill in the person, skill in the job and skill in social setting. Hence, there are still unanswered questions about skill. What is the generally acceptable definition of skill? as work is changing continually, hence, demanding different abilities. Are people becoming deskilled or up skilled? REFERENCES Attwell, P. (1990). What is Skill?ÂÂ   Work and Occupations. Vol. 17, No. 4, pp 422-443. Brown, P; Green, A.ÂÂ   and Lauder, H. (2001). High Skills. Oxford University Press. Keep, E. (2005). Skills, training and the quest for the Holy Grail of influence and status in Bach, S. (ed) Managing Human Resources: Personnel Management in Transition 4th edition Oxford: Blackwell. Grugulis, I. (2007). Skills, Training and Human Resource Development. New York: Palgrave Macmillan. Noon, M. and Blyton, P. (2002). The Realities of Work. New York: Palgrave Macmillan. Vallas, S.P. (1990). The concept of skill: a critical review Work and Occupations Vol 17, No. 4, pp 379-398. Warhurst, C., Grugulis, I. And Keep, E. (2004). The Skills that Matter. New York: Palgrave Macmillan.

Why Is Education So Important In Canada Education Essay

Why Is Education So Important In Canada Education Essay A large selection of Canadas universities and  colleges found in both urban and rural places in every region of the country. (Education System In Canada) Canadian universities are much known for the quality of the teaching. Degrees from Canada are actually equivalent to degrees from America or other commonwealth places. Many Canadian schools are largely funded publicly which means they are consistently high quality, no matter where the location is. In Nunavut there is also higher education, (Nunavut is the province in the north of Canada). In Nunavut higher education allows the residents of the Canadian Arctic territory to specialize in secondary institutes. Of course there will be some unique challenges which some students have to face wishing to perfect advanced training in Nunavut. The territory of Nunavut has approximately 32,000 people in it. But there has been a problem in Nunavut about language but now has been resolved. There are no universities in Nunavut.  Nunavut Arctic College  is the only institution of higher education. It offers a small number of degrees in conjunction with Dalhousie University (Wikipedia). The Canadian school system actually accepts Inuit languages due to cultural reasons. But the university in Nunavut is actually struggling quite hard to get the best quality education possible. One of the governor generals named Michelle Jean decided to build more Arctic universities. For Full-time student enrolments at some universities are from over 35,000 to less than 1,000. Also, most universities have a large number of part-time or continuing students who are being educated. They offer allot of courses and allot of degrees from undergraduate to doctorates, and can also offer certificates and professional degrees. Fees for universities differ, depending on the province, institution and program of the study. Private schools exist in every single province around the country, and private schools are very good for parents who seek an overseas education for their child. The most international schools are in Ontario and Alberta. Sasckachewan has enough international schools and Nunavut has quite a few. All international schools must be registered with the ministry of education In the province or territory. Some private schools even have religious faith and use particular moral teachings. Canada has two official languages which are English and French. A student can take their institutions in either English or French. Some universities will offer instructions in both languages. But you dont have to be fluent in English and French to attend schools in Canada. If English isnt your first language you will at least have to pass the English examination which is called the (TOEFL). The Canadian Skilled Worker immigration program was developed to encourage people with skills that would be useful to the country to move there. If you want to meet the qualifications, the program will serve only two purposes. First of the government wants to make sure that the program will become overwhelmed with immigrants who have a high skilled ability. Second, the government does not want you to move out of your country, only to find that there are limited amount of jobs left. You will need to have an extremely good score on your high school diploma to have this opportunity. (Why Your Education Is Important For Canada) If you also want to go as an immigrant you have to also pass something named a (Pass-Mark System). It is not very hard to achieve and potential immigrants should atleast get a score of 75 percent. But these days, most people got 64 percent and if an immigrant wants to go to Canada they should start thinking now how their going to pass. This is one of the factors assessed by the Canadian government in Education It was good to hear Saskatchewans Education Minister, Russ Marchuk, talking recently about the value of pre-kindergarten and other forms of early childhood development in generating better learners, and ultimately more successful citizens. (Better Education Integral To Canadas Economy) The ministry of education is the industry that ensures that the students of Ontario have a great quality of education and that Ontario has the best education, in terms of quality and teaching. The ministry of education can be in English or French and the Ministry of education has to: Make sure that all the schools and authorities are funded. Structuring provincial support for curriculums. Making sure that the teachers are well trained and ready for excellence. Making sure that a child has good health so they give children health cards. Search around to see that every child has got this health card. Managing child care programs, such as CMSMs. Investigating complaints regarding unlicensed child care providers. Making requirements such as student diplomas and certificates. In the governments vision, educators, students, parents, teachers, principals, schools, boards, child care providers, service system managers. First Nations and the wider community work together in a genuine partnership to ensure good outcomes for all children. (Ministry Of Education) There are a lot of Eskimos who are taught by their parents how to survive in the harsh weather and how to fish, how to hunt for animals such as seals. The Eskimos diet is mostly seals because most of the foods in the markets are very expensive. There is a school in The Eskimo region named Inkulit School. And the school is in the main city of Nunavut which is named Iqaluit. Iqaluit is the modern city of Nunavut. The second most modern city of Nunavut is Cambridge Bay and the city has a school where students have to attend. The ministry of education also has a place in Nunavut and the ministry of education makes sure that students of Nunavut have at least attended schools or programs. The Northwest Territories also has a lot of schools and in the Northwest Territories you have to attend schools, it is compulsory and if a student does not attend schools the parents will get a lawsuit by the ministry of education for not letting your child attend schools or programs. There are colleges named career colleges which will allow you to get prepared for a job in a short period of time, and instructions. The college will have a broad range of instructions and technical duties. There are a lot of Eskimos in these career colleges because it is not the type of colleges where you have to participate for at least 1 or 2 years, you can just attend the college for at least 9 months. Career colleges have a highly competitive fee structures. If an Eskimo can have a degree from college, it will be extremely good for the persons future. Dalhousie University is also a good university for the Eskimos because Dalhousie shares diplomas with Nunavut Arctic University. Dalhousie University is in Halifax, Nova Scotia. But Dalhousie University is a better choice for an Eskimo who is looking to attend a University. Nunavut Arctic University is also a good university, but there are a limited amount of diplomas in the university. In Dalhousie there are more courses, more programs and more diplomas available than Nunavut Arctic University. British Colombia has got 11 universities, 11 colleges, and 3 institutions. Approximately 433,000 people attended secondary institutions in 2006 to 2007 in the academic year. The number of students were 17,250 of them where From British Colombia and 10,500 where international students. In 2011 at least 151,774 applications took place in the British Colombian campus. But the problem was that in some schools, the grading system was harshly marked and most students didnt get the mark that they wanted or expected. That started causing cheating during 2008-2009. For Eskimos there is also a nursing program. The nursing program involves The University Of Regina. The nursing program is quite an intense course for male or females who want to learn how to become nurses or something else. The nursing program needs a lot of focus and concentration to become successful in the course. There is also a Nunavut teacher learning program which involves University Of Prince Edward Island, Master of education in leadership and learning program. And also the former Akitsiraq Law Program. But now unexpectedly it was disabled by the territorial government, even though it was very good, and acknowledged and successful. The government of Yukon was saying the Yukon University was hiring more and more teachers because more and more students were attending that particular University. In 2011 the students increased from 9,856 to 10,234. This affected some of the education in that college and made it harder to reach because theyre not use to many students in one class. There was also an art college that was sharing applications with Yukon University. There is also a man named Bartlett who was very pleased to attend SOVA. In the Northwest Territories there is a government community school where residences attend the school. The school focuses on carriers. Work cited list A large selection of Canadas universities and  colleges found in both urban and rural places in every region of the country 2012 (Education System In Canada) There are no universities in Nunavut.  Nunavut Arctic College  is the only institution of higher education. It offers a small number of degrees in conjunction with Dalhousie University 2012 (Wikipedia) You will need to have an extremely good score on your high school diploma to have this opportunity. (Why Your Education Is Important For Canada) 2003 It was good to hear Saskatchewans Education Minister, Russ Marchuk, talking recently about the value of pre-kindergarten and other forms of early childhood development in generating better learners, and ultimately more successful citizens. (Better Education Integral To Canadas Economy) 2012 First Nations and the wider community work together in a genuine partnership to ensure good outcomes for all children. (Ministry Of Education) 2012

Aqutic Life :: essays research papers

Plants are critical to other life on this planet because they form the basis of all food webs. Most plants are autotrophic, creating their own food using water, carbon dioxide, and light through a process called photosynthesis. Some of the earliest fossils found have been aged at 3.8 billion years. These fossil deposits show evidence of photosynthesis, so plants, or the plant-like ancestors of plants, have lived on this planet longer that most other groups of organisms. At one time, anything that was green and that wasn’t an animal was considered to be a plant. Now, what were once considered â€Å"plants† are divided into several kingdoms: Protista, Fungi, and Plantae. Most aquatic plants occur in the kingdoms Plantae and Protista. It is believed that the earth was originally an aggregation of dust and swirling gases about 4.5 billion years ago. The earliest fossil life forms are 3.8 billion years old and contain simple prokaryotic (without a membrane-bound nucleus) cells. The atmosphere at that time was mostly nitrogen gas, with large portions of carbon dioxide and water vapour. Since life evolved in this atmosphere, carbon, oxygen, hydrogen, and nitrogen (major elements of nitrogen gas, carbon dioxide and water) make up 98% of the organic materials in living organisms. There was no oxygen in the early atmosphere, so all life existed in an anaerobic environment. Since no human was alive to document the events of the early earth, much of our information has been pieced together from studies of the fossil record. It is now believed that the earth 4.0 billion years ago was a very tumultuous place; there were violent electrical storms, radioactive substances emitting large quantities of energy, and molten rock and boiling water erupting from beneath the earth’s surface. These forces broke apart the simple gases in the atmosphere, causing them to reorganize into more complex molecules. Ultraviolet light bombarded the surface of the earth, breaking apart the complex molecules and forming new ones. These complex compounds were washed out of the atmosphere by driving rains and subsequently collected in the oceans. Many organic molecules tend to clump together, so the early oceans probably had aggregations of organic molecules that looked like droplets of oil in water. These clusters of molecules may have been the ancestors of primitive cells. They may also have been the source of energy for early life forms; primitive cells could have used these complex compounds to satisfy their energy requirements.

Essay --

Separate Spheres Concerning Work Life and Family Life Industrial revolution is a time reigning from the 18th to 19th century. The era was marked with the major changes in the transport industry, mining, manufacturing and agriculture. This was due to the profound impact of the early agriculture on the cultural and socioeconomic aspects concerning people’s lives. The result of the industrial revolution spread throughout North America, Europe and the entire world with time. This marks the major turning point in early life and history of man as the industrial revolution influenced almost all aspects of human life in the present civilization. There was a rapid population growth and improved standards of living due to the advancement of the industrial revolution (Triece, 2007). This paper is going to cover all aspects of family life and work life as separate spheres and how they create both men and women experiences today. With the advancement of the ancient technology, family life shifted to women expectation while the men dominated the business life. This is highly evident as most of the duties at during the ancient time required lots of determination and work force. Most of the work was so tiresome for women due to their nature of being less masculine. In this regard, work life is a balance of concepts that usually entails good prioritizing with an individual’s lifestyle and work. These are the choices that individuals make in their lives concerning different roles and duties in the community. A dramatic change is evident in both the demographic profiles and labor markets. Most of The families have embarked on the dual earner kind of living from the traditional mode that views the male as the only breadwinner. Relevant to this, the c... ...refore, the emergence of politics, religion and male public figures promoted the ideology of women as a civilizing force within the family home. For example, men took part in active war front in the Second World War while the women sustained them with their daily food supply and provision of medical care. Some women roles declined to the extent of acting as spies’ and providing the relevant information to the men in battle. In conclusion, the separate spheres mainly acted as a reminder to both genders concerning their duties and roles concerning the entire society expectations towards them (Tronto, 2013). References Triece, M. E. (2007). On the picket line: Strategies of working-class women during the depression. Urbana: University of Illinois Press. Tronto, J. C. (2013). Caring democracy: Markets, equality, and justice. New York: New York University Press.

Factor affecting pulse rate Essay

Our heart is a muscle. It’s located a little to the left of the middle of our chest, and it’s about the size of our fist. There are lots of muscles all over our body — in our arms, in our legs, in our back etc. But the heart muscle is special because of what it does. The heart sends blood around our body. The blood provides our body with the oxygen and nutrients it needs. It also carries away waste. Our heart is sort of like a pump or two pumps in one. The right side of our heart receives blood from the body and pumps it to the lungs. The left side of the heart does the exact opposite: It receives blood from the lungs and pumps it out to the body. Every time when blood travels through heart it produces a sound called lub-dub. Lub happens when the upper chambers of the heart contract to squeeze the blood downward into the ventricles. A dub happens when the lower chambers contract. Every time the lower chambers of the heart contract, the blood in the left ventricle rushes upward into the aorta. It quickly speeds away from the heart causing the aorta to expand as it passes. As the blood races along, some of it pushes into the first artery that branches off from the aorta. Some of the blood enters the next artery. The blood from each contraction of the heart produces a bulge in the artery. This bulge of the arteries is called a pulse. One pulse is equal to one Heartbeat. The rate at which heart beats is called pulse rate. It can be varied by various factors such as:- Body Build and Size. A short, fat person may have a higher rate than a tall, slender person. The larger the size, the slower the rate. For example, a grizzly bear has a heart rate of about 30 beats a minute while a hummingbird’s is about 200 beats per minute. Gender: a woman’s heart rate is generally faster than a man’s. Age: generally the younger a person is, the faster the heart rate. An infant’s heart rate is about 120 beats per minute; a child’s is around 100; an adult’s is between 70 and 80; an elderly person generally hovers in the 60s. Exercise and Muscular Activity. An  increase in pulse rate will occur with increased activity to meet increased oxygen and nutrient demands. A regular aerobic exercise program can lower the resting pulse. A person, who exercises a great deal, such as an athlete, will develop bradycardia that is a normal, health condition. The body slows the heartbeat to compensate for the greater volume of blood pumped with each beat. Emotional Status. Fear, anger, and anxiety will all increase the pulse rate. Hormones: influence heart rate, especially epinephrine, norepinephrine, and thyroid hormones, all of which can increase the rate. Pathology: certain diseases affect heart rate, causing it either to slow or to race. Medications and drugs: Stimulants will increase the pulse rate; depressants will decrease the pulse rate. For example, Digitalis slows the rate, while epinephrine (Adrenalin) increases it. Caffeine can also cause palpitations or extra beats. Blood Pressure. As the blood pressure decreases, the pulse will frequently increase. Elevated Body Temperature. The pulse increases approximately 10 beats per minute for every 1 F (0.56 º C) increase in body temperature. These conditions cause a temporary increase in the heartbeat and pulse. Pain. When the patient is in pain, the pulse rate will increase. Hypothesis I think that exercise will vary the pulse rate because when we are working out or exercising, oxygen is released from our body more rapidly as the cells metabolize and use up the oxygen quicker, and so our body requires a greater amount of oxygen. Due to which our heart rate increases to carry oxygenated blood to our muscles and organs. Hence, increasing our pulse rate. Variables Independent Variable: In this the independent variable is exercise because the pulse rate is varied by the exercise we do. Dependent Variable: In this the dependant variable is the pulse rate because it is dependent on exercise and many other factors that are kept constant. Constant Variable: In this all other factors excluding exercise are kept constant. This allows us to measure the effect of exercise on pulse rate and minimize confounding effects due to any other factors that may influence heart rate. Apparatus and Procedure Stop watch 1. Sit down comfortably on a chair, locate the pulse and calculate the number of pulse per minute. 2. Walk gently measuring different feet and calculate the pulse rate after each distance. 3. Repeat these steps twice and calculate the average number of pulses per minute and record. Observation table 1. Person-1 Pulse rate after walking 1 2 3 Average pulse rate At rest 74 72 77 74 100 feet 74 77 78 76 200 feet 77 79 76 77 300 feet 81 85 82 82 400 feet 87 84 89 86 500 feet 93 91 96 93 2. Person-2 Pulse rate after walking 1 2 3 Average pulse rate Pulse rate at rest 70 75 73 72 100 feet 73 72 77 74 200 feet 78 74 80 77 300 feet 79 81 83 81 400 feet 85 82 88 85 500 feet 91 94 98 94 3. Person-3 Pulse rate at rest 1 2 3 Average pulse rate Pulse rate at rest 73 72 75 73 100 feet 77 84 87 82 200 feet 94 96 93 94 300 feet 104 106 107 105 400 feet 104 110 108 107 500 feet 106 109 104 106 Conclusion BY observing my graphs I came to the conclusion that exercise raises the pulse rate because When the body is exercising the muscles respire to produce energy, so the muscles can contract. Oxygen is needed, the oxygen is carried in the haemoglobin of the red blood cell. The heart and lungs need to work harder in order to get a greater amount of oxygen to the muscles for respiration. In muscle cells digested food substances are oxidised to release energy. The heart rate rises because during exercise, respiration in the muscles increases, so the level of carbon dioxide in the blood rises. Carbon dioxide is slightly acid; the brain detects the rising acidity in the blood, the brain then sends a signal through the nervous system to the lungs to breathe faster and deeper. Gaseous exchange in the lungs increases allowing more oxygen into the circulatory system and removing more carbon dioxide. The brain then sends a signal to make the heart beat faster. As a result this, heart rate would rise. My graph confirms my hypothesis in that as the length of exercise is increased, the number of beats per minute rises. Hence the result shown by our experiment seems to be correct. Therefore I think that the procedure we used was reliable. Although there are some sources of error but these do not makes much difference and can be ignored. Sources of error As experiment is fully performed by humans so there are some human errors involved in the experiment. Firstly, we didn’t use pulse rate meter so there may be some errors in counting the pulse rate making some changes to our  result. Secondly, the person might not have properly relaxed so; factors like stress, excitement can affect the pulse rate making changes to our result. Thirdly, it took time to count the pulse rate after exercise, because of which the increased pulse rate might have come to normal in this meantime. Improvements By making some improvements in our experiment we could get more better and exact result. For example Instead of counting the pulse we could have used pulse rate meter to calculate pulse rate. Secondly, we could have taken pulse rate of more persons for better and accurate result.

Andy Warhol and His work on the Contemporary Art Essay

Andy Warhol (1928-1987) of Pittsburgh, Pennsylvania, less commonly known as Andrew Warhola, was a central figure in the pop art category. He is an American artist who reigned around the world as a painter, author, avant-garde filmmaker and as a public personage for his connection to many people of different fields of work and status. Warhol studied in Carnegie Institute of Technology (now known as the Carnegie Mellon University) to hone his artistry (www. artgallery. com, 2008). Warhol unify his works through the Keatonesque style which is aritistically and personally affectless. In his work s a Pop artist, conceptual aspects were always there as a key factor. His art was known for its irony, in most of its sense. Campbell’s soup cans was probably his most famous work. The mundane images he made were turned to the so-called ironic art through enlargement, hand-painting or silk-screening. He always mentioned that the idea of his work is always at the surface of his work, obvious, apparent. Other attributes of his work were slight color changes using ink spots (www. pbs. org, 2007). His work reveals contemporary art in such a way it concerns some human desires that never ceases to revolve around. He even made his film where he was an international celebrity and a pop artist. His experiences with many people brought him the ideas of what is contemporary, and made sure that no traces of the artists can be recognized from his artwork.