Tuesday, June 18, 2019

Success of Chick-fil-a and how it relates to management Essay

Success of Chick-fil-a and how it relates to management - Essay Example3). Truett unveiled his entrepreneurial skills at an early age of 8 years by origin and successfully operating a stand of Coca-cola at his familys front yard on 1929 (Cathy 1). Six years by and by in 1935, Truetts family relocated to Atlantas downtown due to financial strains. He started a paper delivery service to his neighbors, which enhanced his guest service and relations. In 1946 Truett started a sm in all restaurant called Dwarf Grill with the support of his brother Ben Cathy (Cathy 1). This business adventure led to the opening or a second Dwarf House in Forest Park, which unfortunately burnt to the ground leading to massive loss of profit and property. A strong Christian character and business oriented attitude prompted Truett to rebuild the burnt restaurant and started using a home-made chicken recipe for a boneless chicken doorknocker in a sandwich (Cathy 1). This recipe was from his mothers kitchen, and Truett called it Chick-fil-A. In 1967, the boneless chicken breast recipe attracted many loyal customers which led to the opening of Chick-fil-A first restaurant in a shopping mall in Atlanta (Cathy par. 3). Truett continued to inspire his employees by offering scholarships for further education and trapping for the less fortunate teenage boys. Chick-fil-As customers enjoy the delicious boneless chicken at affordable prices, which has contributed to 1,605 other restaurants in a total of 39 states in America (Cathy par. 4). As the CEO of Chick-fil-A, Truett has displayed his management and leadership skills by operating the range of restaurants for 44 years with an upsurge of sales and charity donations (Cathy 4). Employees and youths in local communities benefit from the scholarships offered by Truett to acquire the best education and skills. Management practices Effective management practices in a company ensure that stakeholders, shareholders, employees and customers achiev e their face-to-face goals. Good management practices are directed towards the following departments in a company human resources, company product, marketing, technology development and process controls. Customer mirth is significant in increasing sales epoch improvement of employees working conditions, competency and confidence ensures a high performance output. Interpersonal relations with customers Chick-fil-A chain restaurants are currently under the management of Truett Cathys son called Dan Cathy. Cathy is the president and Chief of Operations (COO) of Chick-fil-A restaurants across the U.S. (Zikza 3). Mr. Cathy has power and authority that allows him to sit behind a desk in a closed office and issue orders, but his charismatic character leads him to abandon his office and attend to his customers personally (Carter par. 6). He further explains that Dan Cathy shakes his customers hands, serves them the choice food, clears food trays and helps in cleaning up after his custom ers. One of Cathys foremost and memorable activities in his restaurants is giving kids free ice cream while they are all shouting in joy (Carter par. 8). In the contemporary knowledge-driven markets, many leaders forget the strong customer relationships and services and focus all their time, energy and resources on making profits only. Businesses thrive on demand and

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